Kim Min Kyu is rapidly gaining international fame thanks to his standout performance in Bitch X Rich Season 2.
The drama, which premiered on July 3 on Netflix, Wavve, and TVING, is now halfway through its run, and it’s Kim Min Kyu’s electrifying entrance this season that’s sparking major online buzz.
Kim Min Kyu plays Cha Jin Wook, the secret son of the powerful chairman of the Cha Group and heir to the rising medical conglomerate ChaSel Medic. With a striking mix of sharp looks and intellect, the mysterious transfer student immediately captivated viewers. His portrayal of a cool, cynical character with emotional depth has earned widespread praise on social media.
Fans especially love Kim Min Kyu’s delivery of bold, biting lines with his trademark calm charisma, further cementing his status as one of K-drama’s fastest rising global stars.
Another major highlight of the show is the dynamic between Cha Jin Wook and Baek Je Na (played by Kim Ye Ri). Their teasing, love-hate enemies-to-lovers chemistry, kickstarted by Jin Wook’s proposal of a contract relationship, has kept viewers hooked episode after episode.
Videos and clips of their interactions have gone viral on YouTube and social media, fueling what fans call the Cha Jin Wook Syndrome and showcasing Kim Min Kyu’s skyrocketing popularity.
Kim Min Kyu’s social media presence has exploded alongside the show’s success. Over the weekend after Bitch X Rich Season 2 dropped, his Instagram followers jumped by roughly 50,000, with daily spikes reaching up to 70,000 new fans.
Since then, he’s been steadily gaining about 15,000 followers a day, totaling roughly 130,000 per week. As of this Monday, his Instagram following has topped 3.3 million.
On X, Kim Min Kyu boasts over 64,000 followers and impressive engagement, with behind-the-scenes posts regularly hitting around 100,000 views and 2,000+ likes.
Riding the wave of his Bitch X Rich success, Kim Min Kyu is set to take on a fresh role as Ryu Bo Hyun, a young farmer, in tvN’s upcoming Monday-Tuesday drama Love, Take Two, premiering August 4.
Fans and industry insiders alike are eager to see if he can continue his meteoric rise with this new character.
Meanwhile, Bitch X Rich Season 2 airs new episodes every Thursday and Friday on Netflix, Wavve, and TVING.
